Class B Sales Defy Economy (The Little Camper)

As expected, sales of recreational vehicles declined in March as the world began to feel the effects of COVID-19 and the coronavirus pandemic. Although no one in the industry expected RVIA figures to show otherwise, the increase in motorhome sales of 121% in March and 46% since the start of the year Class B was a bit surprising, despite the recent surge in the Class B vehicle market.

Class B motorhomes, often called “motorhomes”, have been constantly increasing for several years. Two main factors favored their growth. Advances in technology and equipment have made it easier to equip Class B motorhomes. Flat, light TVs and monitors are easy to place almost anywhere in the motorhome cabin. Refrigeration and battery technology has greatly improved, allowing campers to get rid of bulky and dangerous propane systems for more living space.

The introduction of several new chassis configurations by Mercedes, Ford and FCA marks the second biggest improvement in this genre. The chassis of the Mercedes Sprinter offers a well-known diesel platform that attracts the masses, while the Ford Transit platform offers exceptional performance, similar to that of a car, for new recreational vehicles, young and old.

The Ram PROmaster chassis does the same for the FCA, attracting new recreational vehicle enthusiasts with its fuel economy, power and safety features. Winnebago Industries apparently agrees, adding the Ram PROmaster chassis to the Mercedes Sprinter in its range and increasing its share of the Class B market.

With an average length of around 20 feet, anyone can easily drive a Class B vehicle.
The young caravans, perhaps intimidated before by a larger motorhome but who want more than a simple towable vehicle, gravitate towards the chic and trendy platform of motorhomes. There’s no harm in a Class B motorhome serving as a second vehicle or point of sale at the grocery store, and it’s a great way for the parents involved to manage the long hours. spent on the football field, competitions of musical groups and athletics meetings for children.

Popular online forums that specifically target the Class B market have also grown, offering new motorhomes a source of knowledge and camaraderie. Both the Class B Forum and Winnie Owners forums have seen an increase in interest, which is in line with the growing popularity of the Class B motorhome.

The modern motorhome has come a long way.
The driving pleasure and livability of today’s Class B motorhome also makes it an excellent base for active campers who want to get to some of the smaller spaces found in many national parks. and state. In some of these parks, especially the older and more established ones, access to hiking trails and lakeside sites is often limited to small vehicles.

Class B motorhomes are also experiencing growth at the back of the established recreational vehicle life cycles, becoming the choice of many people seeking to downsize their large Class A motorhome. years of traveling in a motorhome with all the amenities, the old RVs are ready to give up size, not features.

Sophisticated amenities like Murphy beds and tankless water heaters save space and increase efficiency. LED lighting provides bright, low-power light while leaving plenty of room for USB sockets and solar connectivity. You benefit from all the characteristics of a modern and efficient apartment in a familiar and reliable SUV type platform that everyone can drive.

As EV technology breaks away from its Tesla roots and permeates the truck and van market, expect the Class B motorhome to take advantage and challenge the numbers again.

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